Taco Bell Partners with Beyond Meat to Create Plant-Based Proteins


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Taco Bell announced Thursday that it has partnered with Beyond Meat Inc. BYND, + 4.02% to create a plant-based protein that will begin testing next year. These are the brand’s first steps in the world of plant-based meats. Other big fast food names, including Yum Brands Inc. YUM, -0.48% from KFC and McDonald’s Corp. MCD, + 0.23%, expected to launch by McPlant in 2021.

Read: Beyond Meat and McDonald’s have not confirmed their work at McPlant, which one analyst finds ‘extremely strange’ that Beyond Meat partnered with and appeared on menus across the culinary spectrum. This week, the company announced that the plant-based Beyond Breakfast Sausage will be offered at Gregorys Coffee in New York City, Love Burger Shack in Dallas, Craftsman & Wolves in San Francisco, and PLNT Burger in Washington, DC, among other locations. Taco Bell is also expanding its existing vegetarian options by bringing in potatoes. Cheesy Fiesta Potatoes and Spicy Potato Soft Taco will be available on March 11. Plus: Not Just Snacks – Albertsons Says Customers Now Make More Trips To Load Up Fresh Taco Bell has also offered other meatless items such as a bean burrito and, internationally, items like Halloumi Crunchwrap in Cyprus. Yum’s shares rose 6.4% over the past year, while the S&P 500 SPX index, + 0.23% has gained 16% over the period.