Popular culinary site Epicurious removed meat recipes in a ‘pro-planet’ movement – its users didn’t notice

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Popular culinary site Epicurious removed all of its beef recipes and promotions, a deliberate move to promote “sustainable” eating. Y? Nobody noticed. Or at least that would seem based on a keen interest in the mostly red meat-free articles and recipes that replaced beef, the site said. Even their tips for barbecue season featured cauliflower and mushrooms on top of steaks and sausages.

Now, Epicurious has officially announced, about a year after the silent removal of the content, the beef will not appear in new recipes, articles, newsletters or on your Instagram feed. The site sells advertising to meat alternative companies. “This is not revenge against the cows or the people who eat them. It is a change about sustainability; not anti-meat but pro-planet, ”wrote the editors. Some content focuses on the middle ground between going completely vegan or vegetarian and switching to less red meat, which can have long-term health benefits. Read: IKEA will make half of its restaurant meals plant-based by 2025 The site’s official announcement long ago with a political dispute over red meat. A British tabloid, and later Fox News and some conservative politicians, made false claims that President Biden‘s climate change policy included a meat restriction that would essentially limit Americans to one hamburger a month. Read: No, Biden won’t come for his burgers as he pursues his anti-climate change agenda The Biden administration hasn’t included meat-eating habits in its proposals, which are now largely part of a gigantic infrastructure plan facing scrutiny congressional. Both parties. Social media pounced on the falsehood, and Fox eventually went on the air that its report and graphs were wrong. Agriculture Secretary Tom Vilsack spoke on behalf of the administration: No, Biden is not banning meat. Read: Biden pledges to cut US greenhouse gases by 50% by 2030, with major implications for the oil and gas industry Microsoft founder and global philanthropist Bill Gates made headlines earlier this year year when he suggested that “all rich countries should switch to 100% synthetic meat.” while promoting his new book, How to Avoid a Climate Disaster. LC00 beef consumption, + 0.52% in the US is down from where it was 30 years ago, but has risen slowly in recent years, along with other meat options, according to USDA data. The Food and Agriculture Organization of the United Nations projects that global meat consumption will increase by more than 1% this year. The fastest growth will occur in low- and middle-income countries, where incomes are constantly increasing. Global emissions from food production are expected to rise 60% by 2050, largely due to increased livestock production. However, the global trade in soybeans, often a protein alternative, also has implications for climate change. That impact is primarily related to deforestation, this study found. Of course, when it comes to the planet, avoiding beef is not a silver bullet. All ruminant animals (such as sheep and goats) have significant environmental costs, and there are problems with chicken, shellfish, soy, and almost all other ingredients. In such a broken food system, hardly any choice is perfect, “said Epicurious editors. Read: Is cell-based meat the next big thing? Here are 5 companies leading the revolution The role of meat in diets is expected to intensify as climate change policy evolves. “I’ve often compared beef to the charcoal of the meat world,” says Jennifer Jacquet, associate professor of environmental studies at New York University, in the Heated newsletter. “We are seeing the beef industry implement the same strategies implemented by the coal industry, because the writing on the wall is clear: it is going to be very difficult to keep both industries in their current state if we are to tackle the climate crisis. effectively, ”he said. Read: Steak ta-ta? We need to reach the ‘meat peak’ in 10 years to combat climate change. Some sustainability efforts focus on smaller-scale agriculture, while measures to reduce methane gas from cattle raised for beef and dairy have been object of several studies on climate change. Additionally, food writers and scientists have alerted consumers to the chemical makeup of BYND lab-grown meat alternatives, + 0.96%. “Policymakers and environmental groups should support efforts to develop alternative protein sources and low-impact livestock production methods,” says Dan Blaustein-Rejto, director of food and agriculture at the Breakthrough Institute, in MIT Technology Review. “Innovation in these two areas will give us the best opportunity to rapidly reduce the environmental impact of agriculture while, at the same time, allowing people everywhere to eat what they want.” Opinion: To Get Cows Burping And Farting With Less Methane Gas, Just Add Seaweed To Your Diet Read More: Here’s How Burger King Believes It Can Reduce Cow Emissions And Still Sell Whoppers