A new business series called Unicorn Hunters will highlight growing companies seeking to achieve the $ 1 billion “unicorn” valuation. The series, which has been described by its creators as a “Shark Tank” -style program, allows a group of investors to contribute money to pre-IPO companies. Those investors include Apple AAPL, + 2.32% co-founder Steve Wozniak, and TransparentBusiness CEO Alex Konanykhin, among others.
One way that Unicorn Hunters, which will debut on May 10, is different from Shark Tank is who can invest. On Shark Tank, only the show’s sharks can invest in featured companies, but on Unicorn Hunters, viewers can also participate in the investment. “We will provide millions of people with transparent access to investment opportunities selected before the IPO, which in the past were only available to venture capital funds and investment banks,” Konanykhin said in the press release. “The capital raised by the companies that appear in the program can reach the range of nine figures and some of them can generate high returns on investment.” In an email sent to MarketWatch, Konanykhin said that audience investments “will be handled through FINRA-licensed dealer and broker companies and, in the case of a crowdfunding round, through licensed crowdfunding platforms. “. The program’s website has a section that allows people to pre-register for “special access” to featured companies. The emergence of this program occurs when the number of new investors increases. Since the beginning of the COVID-19 pandemic, millions more Americans have engaged in various forms of investment. Unicorn Hunters can be viewed on Amazon AMZN, + 1.20% Prime Video, LinkedIn Broadcast, Facebook FB, + 0.37% Video, YouTube, and Vimeo.